ISSN: 1994-4721

Volume 21, Issue 1994

Volume 21, Issue 1994, Autumn 2016, Page 1-318


The Language of Outdoor Advertising in Iraq / Basra City

Assist Prof Dr. Alia. B. Abdullah

Basra studies journal, Volume 21, Issue 1994, Pages 1-26

Language has a powerful influence over people and their behaviour. This is especially true in the fields of marketing and advertising. The choice of language to convey specific messages with the intention of influencing people is vitally important.
Visual content and design in advertising have a very great impact on the consumer, but it is language that helps people to identify a product and remember it.
The language of advertising is, of course, normally very positive and emphasizes why one product stands out in comparison with another. Advertising language may not always be "correct" language in the normal sense. For example, comparatives are often used when no real comparison is made. An advertisement for a detergent may say "It gets clothes whiter", but whiter than what?
This paper briefly deals with the most common linguistic characteristics of outdoor advertising texts in Iraq/Basra city which include characteristics of wording, syntactical features and euphemisms

The Reallity of the Manu Facturing Industry in the Provice of Basra and Economic indicators For the Periocld (2000-2010)

Lect.Sakna.g.Faraj

Basra studies journal, Volume 21, Issue 1994, Pages 1-38

And plays the industrial sector plays an important role in the economies of all countries in the world where this sector is one of the important sectors that contribute to an effective contribution to the GDP, hence the support of the industrial sector and the upgrading of industries located should be the main objectives of any policy of comprehensive development, particularly and that this sector has a significant relative weight between economic sectors. That the discussion of the elements of the manufacturing industry in the province of Basra give clear images of what this province has a factor in attracting significant industrial geographical location, and raw materials, water, fuel and energy, and labor market, and the earth, and government policy, In addition to the economics of industrial interdependence. And occupies the manufacturing sector in Basra great importance as it depends possibility of modernizing the economy a great deal of development of this sector for several reasons, including that manufacturing is the essence of development and where an industry base material - technical of the Iraqi economy in general and Basra in particular, being the supply of other economic sectors pre-requisites of production core and in the production of the bulk of consumer goods Fezla about it, the industrial sector is the leading sector in the development process and the movement of scientific and technical progress having the ability to move the economy out of the front and rear engagements the overall Qtaathen. The research found a conclusion is important is that the role of manufacturing in Iraq in general and Basra in particular, was not the level of ambition in accordance with the standards of the evolution of the value of production, the value of production requirements, and its contribution to the generation of GDP, and its contribution to employment, and the evolution of the number of enterprises manufacturing.

The Study of Monthly, Quarterly and Annual Water Salinity Changes for the River Shatt al-Arab for the period 2005-2012

Asst. Prof. Dr. Abdul- Haleem A. Al-Muhyi

Basra studies journal, Volume 21, Issue 1994, Pages 39-54

The salt concentration in sea and rivers water is affected by number of factors, the most important are : the evaporation rates, the average temperature, solar radiation, and air moisture. There is no doubt that the evaporation rates and the rates of precipitation in the form of rain or snow will affect seas’ and rivers’ salinity, which vary depending on the location of the latitude, season of the year and the proximity or distance from the continental coast. And according to the fact that water in Shatt al-Arab communicate with marine waters through the Arabian Gulf , components of Shatt al-Arab water are affected by many factors, the most important is marine salt water penetrating to distances in Shatt al-Arab during tide period. And because water is the basic component of the vital environment, it has become extremely important to determine its suitability for human and agricultural use by determining the proportion of dissolved salts and its change, monthly, quarterly and annually. After study and analysis we noticed that time represented in days, months, seasons and years has no effect on the concentration of salinity in Shatt al-Arab and the effect of water and air temperature on salinity was weak according to Pearson correlation coefficient, which is calculated in SPSS program.

Public Housing In Az Zubayr

Lect.Dr.Maryam Khairullah Khalaf

Basra studies journal, Volume 21, Issue 1994, Pages 55-84

The problem of urban housing of Az Zubayr is one of the most important problems of the city's population which the crisis of community services escalate thru it, and other infrastructure, in fact this applies to all the cities of Iraq that suffer from a shortage of appropriate houses in its quantity and quality minimum limits .As it is well known, the public sector which is intended to activity of the state represented by the general authority of housing here affiliated to the ministry of construction and housing which have the authority of building houses , and public houses. In addition to the houses restoration. It contributed to the easing of housing problem by distribution of residential land as well as financial facilities and real estate loans to various strata of society which led to residential function development in quality and quantity in the seventies of the last century, the research deals with the study of this problem, building private residential neighborhoods for some social classes . The research aims to find out the most important housing projects which the state built in al -Zubair .

The patial differentiation for health development indicators and its prospects in Basra province (Astudy in development geography)

Lect.Dr.Adel Abul-AmeerAboud

Basra studies journal, Volume 21, Issue 1994, Pages 85-128

Basra with all economic, social , cultural , and scientific properties suffered from in tense deficiency in the health services in the terms of human development indicators,leading to negative consequences regarded to its functional performance of checking and healing offered into patients . This decreases the the level of satisfincy and welfare for peoples. According to recommended guidelines, it have to make a national and regional health policy in order to achieving of equilibrium in redistribution the health centers and employment onto all districts with accordance to some factors such as population distribution and accessibility .

The Role of Digital Commwication in Converting the Style Among Basra's Painter. (Study the Impact of Facebook)

Lect.Dr.Farid Khalid Alwan; Asst.Lect.FiasAbd-Wahid Yunis

Basra studies journal, Volume 21, Issue 1994, Pages 129-174

Find addressing the problem of the concept of digital communication, this contemporary garment that has clouded our daily activities, including fine art, and the role of the Creator newcomer in the completion of the stylistic shift when painters province of Basra, who own Social connectedness in Facebook pages entity. The research in four chapters: Chapter One singled out the general framework for research and identified the problem and the need to search. With an indication of the importance of his presence. And then determine the research goals of (revealed stylistic shift to the painters of Basra, under the influence of intermediary digital communication through Facebook tool) and then provide the theoretical framework and indicators that resulted. The researcher identified three Anwanat implied within this framework included the reading placed on the search according to different tariff frameworks. It was as follows: the concept of communicative action / Facebook role in the effectiveness of communication / mobility of contemporary composition in Basra. The third chapter devoted to research procedures, revealed through thoughtful community and the sample selected from eight works) for four of the artists of Basra, before the use of Facebook and during use. And then determine the search tool and determine its methodology, followed by sample analysis. Down for the fourth quarter, which included the results of the research and its findings.

Inclusive quality in the Collges of Bab AL-Zubair Libraries

prof. Ali A. Khudaer; Assis. Lect. Ali Muhear Kareem

Basra studies journal, Volume 21, Issue 1994, Pages 175-216

The present study aims at clarifying quality management and its importance in managing the libraries of Basrah University . Moreover, it aims to evaluate the present state of quality management in the libraries of Basrah University.
A general survey of the studies or libraries is presented depending on the collection or relevant library statistics for the sample. The survey included the No. of employees, No. of books and periodicals and all other necessary staff. It also included the nature of library halls and shelves.
The study depends on personal observation and interviews as a supplementary means of collecting the data . The sample consists of ( 5) library,

Weak The Strong Voies and their effect in the Poems of Anshod ate AL- Matter for Badir Sha;ir AL-Sayab

Assis. Lect. Dr. Jassim Ghali Remy

Basra studies journal, Volume 21, Issue 1994, Pages 217-250

The strong voices and their effects in the poems of (Inshodate Al- Matter) for the poet of Badir Shakir Al-sayab are formed as follows: when the air of the strong voices which from the lungs are closed (according to the view point of modern and old writers) in a definite position, the air is pressed or to be free suddenly. The air will pushed cansing a very strong voices.
These voices are called strong stops. These are eight (Baa' باء, Taa' تاء, dal دال, Thad من, haa' هاء, kaf كاف, gaf قاف and Al – hamza الهمزة.
All the a bove rales are a pplied on the poems of (inshodate Al-Matter) for the poet Badir Shakir Al-Sayab.

Levels of building dialogue on poetry of Ahmed Mattar

taz Qusi Yaseen; Lect.Mu

Basra studies journal, Volume 21, Issue 1994, Pages 251-284

The new format allowed for multiple potential new poem in structure, style and content, new poem to express the reality of civilized and cultural complex, and the uniqueness of this expression in performance multiple forms, and varied photo compositions. I was inspired by the poet Ahmed Matter this new form of poem, poems were approaching a dramatic trend that gave them a clear capacity to utilize psychological and internal dialogue, and created her out of the musical atmosphere and rhetoric to the theatrical tale atmosphere, hence the poem accredited to talk ' monologue ' and ' the dialogue ' able to highlight the installation point of the poem.

Argumentation in Arabic poetic texts Al-Harith bin Halaza Al-Yashkari's Mu'allaqah as an example

Dr. Arafat Faisal Al-Manna

Basra studies journal, Volume 21, Issue 1994, Pages 285-318

This study aims at identifying the aspects of argumentation in Arabic poetic texts represented by Al-Harith bin Halaza Al-Yashkari's Mu'allaqah (a pre-Islamic poem) in which the ultimate aim of such argumentation is to deny the charges fabricated by Umar bin Kalthum, another poet, in his well-known Mu'allaqah in Umar bin Hind's palace. In an attempt to persuade the king that his tribe was not involved in such accusations, In his text, Al-Harith used various argumentative devices, including logical (such as inference and others), linguistic (such as reference, conjunction, reiteration) or rhetoric (such as simile and metaphor).